Portrait of Adam Michell
Designer & Director

I’m Adam, a UK born Creative Director with a background in Industrial Design.

These days most of my work is focused on visual storytelling for product pages, keynotes and launch films. Because of my background, I understand how products are made and how they work. I can speak the language of engineers and designers, then translate complex features into tasteful visual stories that are easy to understand.

I still approach the work like an industrial designer. I’ll prototype in 3D and AI to try different directions and see what actually works. That means we solve the problems before production, not during it, and nobody’s left hoping it all comes together at the end.

Over 15 years I’ve gone from hands on 3D craft to leading creative teams and building new capabilities, but I still love being close to the work.

Get in touch.

info@adammichell.com

LinkedIn

MY JOURNEY
2026 -

[ Current ]

amazon

Creative Director CGI

Directing CG creative across product photography & storytelling.

2025 - 2026

[ 1 year ]

FRAMED OBJECT

Owner & Design Director

Independent studio delivering visual design, storytelling and production for Caraway Home and Logitech

2014 - 2025

[ 11 years ]

Logitech

Group Lead B2B Visual Design & Storytelling

Built and led Logitech’s first B2B visual storytelling team - driving operations, creative direction and production.

2012 - 2014

[ 2 years ]

Priestmangoode 

3D Designer & Art Director

Creating visual stories for airline design concepts.

2010 - 2012

[ 2 years ]

Piction Media 

3D Artist

Learning the ropes crafting 3D visuals for FMCG brands.

SKILLS + CAPABILITIES
  • Roles
  • Design Manager

    Creative Director

    Art Director

    3D Artist

    Visual Designer

  • Design + Direct
  • Product Viz

    Product Pages

    CG Videos

    Live Action

    Design Sprints

    Keynotes

    Set Design

    Styleframes

  • Craft
  • AI Concepting

    3D Modelling

    Photorealism

    Digital Twin Setup

    Animation

  • tools
  • Cinema 4D

    3DS Max

    Redshift

    Octane

    Photoshop

    After Effects

    Framer

    Figma

    AI

info@adammichell.com

©2026